Market data and deal flow
Separate observed market evidence from conditional planning assumptions.
Know the perimeter before using the number.
These figures describe hypothetical annual expenditure at the operating-club base, not reported calendar-year purchases.
Read the assumptions and calculation →In this section
What can an MLS or NWSL buyer safely conclude?
The buyer population is measurable; its recruitment-intelligence expenditure is not.
What market does this report measure?
For this report, professional player intelligence means external information and services purchased to identify, assess and recruit players: licensed match video, event data, tracking-derived intelligence, recruitment models, regional scouting and recruitment-data integration.
How large is the addressable buyer population?
The supplied 45–50-club planning range should therefore be replaced by a dated, explicit perimeter.
What annual expenditure range can be modelled honestly?
A conditional planning model is possible; a verified revenue estimate is not yet available.
Is this market growing—and which growth figures are defensible?
Expansion and workload growth are observable; recruitment-intelligence revenue growth remains unmeasured.
How much does professional soccer scouting software cost?
Public prices establish the cost of particular tools, not a reliable price range for a complete MLS or NWSL recruitment stack.
Which acquisitions, investments and launches affect supplier choice?
The strongest disclosed monetary evidence concerns supplier corporate transactions—not what MLS or NWSL clubs pay.
What activity volumes help buyers judge coverage and workload?
These are fixture denominators, not verified supplier-delivery counts.
Do supplier scale claims establish usable recruitment coverage?
No.
What evidence exists of actual MLS and NWSL demand?
American Soccer Analysis’s NWSL survey collected voluntary, anonymous responses from seven of 14 clubs between June and September 2024 and was published on 6 August 2025.
How should the 2027 calendar change affect a renewal?
Specify dates and datasets rather than buying an undefined “2027 season”.
How should a club compare total cost and incremental intelligence?
Use a common requirements sheet and an existing-stack baseline before requesting prices.